The CNN documentary Carville: Winning Is Everything, Stupid! brings insight into the colorful political consultant James Carville, today’s political environment and the example of his long-surviving marriage to another strong willed professional.
Carville is known as a strategic genius and earthy communicator, but the documentaryremonds us that he was an unaccomplished Baton Rouge lawyer who hadn’t won his first major election campaign until he was age 42. Then after producing some surprise US Senate victories, at 48, he created his masterpiece – the nine lives of the oft-doomed Bill Clinton presidential campaign. Just this much is a helluva story.
But Carville, who grew up poor, watching his single mother hustle for a living, selling encyclopedias door-to-door, has always appreciated the need to get people’s attention first. That’s why he is a grinning provocateur, unafraid to offend to make his point. And you will probably be offended by something he says in Carville: Winning Is Everything, Stupid!, especially when he argues that the Democratic Party can’t be too woke to win a national election; “Screw the ARGUMENT, win the ELECTION!’. Carville was ahead of the curve in recognizing that Democratic Party needed to dump Joe Biden in 2024, and he’s comfortable in the role of truth-teller (as he sees the truth).
Carville can be dead serious about politics without taking himself seriously. Sadly, his joie de vivre has become rare in today’s toxic political environment. That’s why his rascal persona is so refreshing.
Of course, Carville is half of a celebrity marriage to Republican political strategist Mary Matalin, and she is a major part of Carville: Winning Is Everything, Stupid! Matalin, as tough as nails and intolerant of bullshit, is the perfect foil for the blustering Carville. They share the tough episode when Matalin was back working in a GOP White House during Bush’s war in Iraq, which Carville bitterly opposed. Matalin comes off as very genuine and very wise about relationships.
I watched Carville: Winning Is Everything, Stupid! in its premiere on CNN. It is now in theaters.